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The Optimist - natural cleaning products

The Optimist - natural cleaning products

We are making cleaning simple and safe with a line of cleaning products that only use ingredients you can easily recognize as safe. We are open source not only on our ingredients, but also our recipes though a makers kit to disrupt the cleaning product aside and deliver safe cleaning solutions to our customers.

After suffering an asthma attack from a leading "green" cleaning product Devin our founder made it her mission to create a line of effective cleaning products with an ingredients list that was easy to read and recognize as safe.