BEEP, or Beacon-Enabled Events Platform, is a mobile engagement platform for events, tradeshows and conferences. It facilitates real-time dialogue with attendees.
BEEP uses a network of Beacons to enable Organizers, Exhibitors and Sponsors to deliver contextual, proximity-based and highly-personalized offers to attendees. Offers may take the form of discounts, rewards, case studies, whitepapers, testimonials, landing pages etc. Attendees curate a content library based on their areas of interests, thereby creating a “long-tail” for Exhibitor and Sponsor content. Agenda, Session info, Surveys, Social Chatter, etc. are also a part of the BEEP mobile app.
Organizers and Exhibitors get access to attendee entry and exit interactions, session attendance, check-in counts, etc. resulting in actionable insights informed by data.