Tweet about this product: @thoughtmetricio is the easiest way to determine social media ROI. In a matter of clicks, you can tie individual posts to the leads, opportunities, and revenue that they drove.

ThoughtMetric is the simplest way to determine social media ROI. Natively, social media networks convey the impact of a post in terms of likes, shares, or retweets – metrics that aren’t bottom-line impacting. Web analytics tools show the source of the traffic but not the particular post that drove a conversion/action on your website. ThoughtMetric solves that problem by enabling marketers to tie individual posts to web conversions with no change to their existing workflows.