Marketing and Social Media Marketing

Christine Sierra is a seasoned professional with 15 years of product management and marketing experience, most recently as VP Marketing for Lexalytics, a self-funded text analytics company serving search, social media and business intelligence companies. Christine, a member of senior management, was responsible for all inbound sales, corporate branding, messaging, social media, and PR tasks. Previously, she held senior roles at Genalytics (now Semcasting, Inc.), Datawatch and Thomson Financial (now ThomsonReuters). Most recently, Bobbie and Christine worked together on Boston Region Entrepreneurship Week (BREW Boston).