Sales and Marketing with Jack Derby

Attendees will have the option to join us in-person at the Microsoft Technology Center in Burlington, MA or online via Zoom.

Sales and Marketing with Jack Derby builds upon this year’s previous sessions. In this session, Jack will discuss the need for process to capture total value of a deal – how to distinctly describe your product or service, the need to be bold in asking questions and humble in answering questions in a world of instant gratification, understanding your customer buying journey to realistic expectations for the customer and your fulfillment team. We are featuring Jack Derby, Mass High Tech All-Star, co-founder of 9 companies, an investor in 54 companies, and Professor of Entrepreneurship. Bring your questions, your startup challenges, and learn the steps required to drive your startup to success.