Build Your Company with Strategic Alliances

Being a successful entrepreneur often takes a special kind of person. An inventor, innovator, willing to work hard, long hours to build an idea, a dream, into a company. It would be a mistake, though, to assume that entrepreneurship means a solo slog through a long, lonely path to success. Building and growing a company generally requires considerable expertise and resources that go well beyond invention. Assuming proper steps have been taken to secure Freedom to Operate, identify a suitable gap in the competitive landscape, plot out a business strategy, and generate specifications for the product candidate/prototype, the work is not done. Depending on the complexity of the specific asset, product development can be a years-long process, requiring specialized expertise, including process manufacturability and scaling, quality control, raw materials sourcing and supply chain logistics, applicable regulatory compliance, distribution, pricing, marketing, sales, and the list goes on.

While a truly gifted entrepreneur certainly can build a successful company organically, hiring the right expertise at the right time, and essentially going it alone, Strategic Alliances can be leveraged to speed the process, and can even be an integral part of the product monetization strategy. Whether the goal is speed to market by securing specialized expertise and resources, tapping established regulatory infrastructure and distribution channels, or paving a path to a lucrative financial exit, well considered collaborations can nicely complement a brilliant entrepreneur’s innovative thinking.

Tonight’s panelists will share their stories about their respective organization’s approaches to catalyzing success with strategic alliances.