1- We ensure that fashion adapts to women and not women to adapt to fashion. Professional women live in a fast-paced world where they need to simultaneously feel good and look good. We ensure that « Elegant » and «comfortable » are not mutually exclusive.
2- We combine fashion & technology to improve design and enhance ethical & sustainable production. How? We combine military camouflage, anatomical science, and 3D-CAD designs to assemble our fabric and reduce waste. The output is a unique outfit that is smooth, versatile, and unique to the body.
3-Female leaders, entrepreneurs, and academics of Boston deserve a brand that represents them. We put Boston on the fashion map.