Commercialization of new ideas with focus on development of product from prototype into economical mass production.

Peter Russo is passionate about creating value and growth in business. He is the director of growth and innovation at Massachusetts Manufacturing Extension Partnership. Prior to this he founded four start-up ventures based on innovative consumer products. He has created and licensed hundreds of products. At MassMEP he has consulted one-on-one with over 150 start-up and mature companies assisting in their transformation of concepts into commercial products. He holds 16 patents and has created 15 brands. He has an MBA and BS with concentrations in Marketing and Finance, is a Certified Purchasing Manager and a Norton- Kaplan Balance Score Card certified graduate.